GB X KAPPA 22 COLLECTION
Kappa, the leading Italian sportswear brand, is partnering with Gumball 3000 in honor of the 22nd annual Gumball 3000 rally! The two brands have come together to create a unique campaign featuring influencer bloodydior, including the release of a special-edition apparel collection, digital content collaboration, and a Kappa branded supercar.
“Kappa is honored to partner with Gumball 3000 for our third consecutive rally and the first time in North America,” said President of Kappa USA Dre Hayes on the brand partnership. “We are excited to finally be able to bring the Gumball Spirit home to the U.S. From Toronto to Miami, we will be there to show our support along every step of the way.”
The Kappa x Gumball 3000 apparel collection includes tops, pants, tees, footwear, and accessories available in a vibrant color palette against black fabric. The collaborative capsule also includes two special edition Carrera eyewear silhouettes designed for long distance drive ahead. The Kappa x Gumball 3000 collection pieces will be available for sale online starting May 27th!